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Don’t miss the opportunity to exhibit your brand at the UK's
leading outdoor social event, showcasing boating, watersports and
the lifestyle for enthusiasts, families and the trade. The Show is
one of the most important events in the boating year and attracts a
significant number of high net worth individuals from the UK and
around the World.
In this section:
2012 Sponsors and Partners
|
Sponsorship Opportunities
|
Southampton Web Advertising
KEY FACTS:
Size and Scale
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47,000 square metres of exhibition
space
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300+ boats on the marina
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Europe’s largest purpose built Show marina
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Indoor and outdoor exhibition space
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Interactive Show attractions
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500+ exhibitors
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Big name brands
Website
Visitor demographics - Facts and Statistics
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114,282 visitors (average over 3 years)
59% men, 41% women (average age
47)
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Average spend at Show over £900 per head
(excluding spend on boats)
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Average Household Income in excess of
£107,000 , 72% AB visitor demographic
-
47% of visitors are looking to buy a boat of
some kind over the next 12 months - That's over 57,000 people
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Some £1.6 million pounds is spent by visitors
as a result of attending the Show
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23% intend to choose a new boat at the
Show
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80% of visitors made a purchase from an
exhibitor at the Show
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75% of visitors intended to buy something they
had seen at the Show in the next 12 months
-
71% of visitors had their purchasing decision
influenced by attending the Show
-
42% of visitors to the Show own a boat
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88% of visitors report an excellent or good
Show experience
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