Emailing your customers helps raise awareness. A personal invite with details of your show activities is a strong way to attract visitors.
Feature our ready-made email banners ready to download here.
• Include your Exhibitor Guest Ticket code in every pre-show email, offering your customers a discounted ticket. Find out more here.
• If you’re emailing VIPs or high-value clients, consider using your Special Guest Tickets – invitation-only tickets that are only charged once redeemed, making them ideal for when you want to guarantee attendance without upfront costs. Find out more here.
• Send emails when your audience is most likely to open them. Most email platforms like Mailchimp or HubSpot prompt you with the most optimal send times. If they don’t then you can compare open rates by send time.
• Start your campaign early, visitors like to plan ahead. Promoting your attendance 8-10 weeks prior gives visitors time to research the event and make their decision.
We’ll be at the Southampton International Boat Show this year and would love to see you there.
The show is a great opportunity to explore the latest boats, marine products and innovations, meet industry experts and enjoy a fantastic day on the water.
Visit us on stand [number] to discover [products / boats / new releases] and chat with our team.
